Client: USA Mobile Marketing Events
Architect: RipBang Studios
Services: 

• Branding

• Signage

• Exhibits

• Sponsor Activation + Integration

The Scion Mobile Tour reimagined the traditional car-buying experience as a traveling brand environment focused on customization and direct engagement. Customized Scion vehicles toured alongside branded Airstream lounges where visitors could explore features, personalize their vehicles, and purchase directly through the Scion website. Sculptural displays transformed aftermarket accessories into interactive showcases, encouraging hands-on exploration while extending the brand beyond the dealership and into the communities it served.